Career Lion
Career and leadership branding. careerlion.com (opens in a new tab)
Website protection
Websites fail silently.
Yours is losing you clients, and you’re the last to know.
I build and host your site for one monthly fee, then re-test it every 90 days against four results you can check yourself. If it slips and I don’t fix it in 14 days, that month is free.
Free · your report usually the next business day · no sales follow-up · See a sample report (opens in a new tab)
- 90+mobile speed on Google’s own test
- 0accessibility errors in WebAIM’s scanner
- Every pageindexed by Google
- Readableby AI tools
Everything in one monthly fee, from $229.
No add-ons, no hourly invoices, no “that’s extra.”
- Your site rebuilt to the bar above
- Hosting and SSL
- Software updates
- Daily backups
- Security and uptime monitoring
- Content edits every month
- A new page every 90 days
- The 90-day re-test, with the results in writing
- Anything that slips, fixed at no charge
- An optional design refresh every two years
Lost clients don’t show up anywhere, so nobody notices them.
Where are you starting?
I have a website
Keep it at the bar, with the rebuild included.
How website maintenance works hereI don’t have one yet
Same plans, same fee, build included.
Start at the StandardI run an accounting firm
I tested 824 Ontario accounting firm websites. Three of 741 passed.
Websites for accounting firms
The silent cost
The clients you lose without knowing it
A website that’s slow, hard to use, or invisible to search doesn’t warn you. It quietly sends prospects to someone else.
- The enquiry that never arrived.
- The referral who checked your site on a phone and called the next name.
- The service page Google never listed.
You’re already paying for it, in clients you never hear about.
What is a customer worth to you?
I won’t invent statistics for you. Use your numbers: what’s a customer worth to your business, and how many do you think a site that’s slow, hard to use, and hard for search and AI to read costs you a month?
What lost clients cost you a year$9,600
The service, per year (Essential)$2,748
At your numbers, the clients you’re losing cost about 3.5 times the monthly fee.
Not sure how yours stacks up? See how your site scores
Why it happens
Most business websites were built to a standard that no longer exists.
Your site was correct the day it launched. Then the rules moved (Google’s speed thresholds, accessibility law, AI search), the site didn’t, and nobody was checking. That’s drift. It fails in three places you never look.
You never see your site the way a prospect does.
You view it on a desktop, on fast wifi, for the ten-thousandth time. They see it once, on a phone, in a hurry. When it’s slow or hard to use, they go to whoever loads first. Nothing tells you it happened.
You’re paying to send people to a page that loses them.
Ads, your Google profile, referrals, years of word of mouth: all of it ends at the same page. If the page fails, you’ve paid for the visit and lost it at the final step, after everything else was already paid for.
Search changed, and the losses stopped looking like losses.
Google now answers with AI, and it quotes the sites it can read. If your site doesn’t describe what you do in a way these tools can read, there’s no ranking to watch slip. You just don’t come up, and no report shows it.
The old answer is a $5,000 to $15,000 rebuild every five years, to catch up to a bar that moved without you. Most website maintenance plans don’t change that: they keep the software current and leave the site to drift.
On the service, catching up never stops and never costs extra. Rebuilds, upgrades and keeping pace with the Standard are part of the subscription, never an extra charge.
How it works
Four steps, and you approve every one.
From first look to running service. Nothing goes live without your sign-off, and the first step is free.
Standards Report
Free. I measure your current site against the Standard’s four pillars (speed, accessibility, search and AI readability) and send you the results in plain language, usually by the next business day.
Request your reportWatch it with me.
I record a walkthrough of your report and send it over. If you want 15 minutes on a call to go through it, you’ve got it.
Built to the Standard
Design intake, a review round, your sign-off, then a launch with verified scores. Your look carries over while the engineering underneath changes. Target: two weeks from intake to live.
The service runs
Re-verified every 90 days, content updates handled, anything that slips fixed. You stop thinking about your website.
Don’t have a website yet? Start at the Standard instead of catching up to it later. Same price, same service, build included.
How that worksThe Standard · Version 1.1 · changed 26 August 2026
The bar every site I run is held to.
The service needs a bar to hold your site to, so I published it. Four pillars, versioned and dated, measured with Google’s public tools so you can check any number yourself.
- Performance
Loads fast on a phone, on real-world connections. Most visitors give up inside three seconds; a slow site is a closed door.
- Accessibility
Readable text, forms that work without a mouse, and pages a screen reader can move through. The visitors who need this are the ones least likely to come back and try again.
- Search
Google sees complete, correct information on every page, so your listings earn the click instead of losing it.
- AI Readability
When a prospect asks ChatGPT or Google’s AI for a business like yours, those tools have to be able to reach and read your site first. Many can’t, and nothing tells you.
Read the full Standard, including how each pillar is measured What changed in v1.1
Work
Three sites on the service. Real scores, public tools.
Cobblestone Human Capital
HR consulting and executive branding. cobblestonepath.com (opens in a new tab)
Hally’s Mowing
Residential lawn care, one person. hallysmowing.ca (opens in a new tab)
See the work
All four pillars passing on every site · verified 18 September 2026 · next check 17 December 2026
Who’s doing the work
I’m Parm. I do the work, and I answer the email.
I’ve spent 22 years delivering websites, agency side and independently, for brands you’d recognize and businesses you wouldn’t.
The old way asked people to decide what their site should be, and commit to it, before they’d seen it live. And when builds ran long, the site was out of date by the time it launched.
I stopped treating a website as something you finish. What I sell now is protection: your site at a published standard, checked every 90 days, with me accountable for the result.
- You email a person, not a portal.No ticket queue, no account manager relaying messages. Send what you need and it gets handled.
- My own site has to pass first.Every claim on this site is testable in 30 seconds. I don’t grade clients against a bar I don’t clear.
Pricing
Three plans, plus custom. One service.
Every site on the service gets the same thing: built to the Standard, verified every 90 days, rebuilds included, and an optional design refresh every two years.
Prices in CAD, plus applicable tax.
Essential
For a local business with a handful of pages.
Save $458 a year$229CAD/month
Was $229$191CAD/month
Billed yearly: $2,290 CAD upfront
Or $2,290 CAD a year, two months free.
$2,000 CAD build, covered over your first 12 monthscovered by your first year
1 to 8 content pages
The classic local business site, done to the Standard, with 2 content updates a month and a blog post every 90 days.
Contact, legal, and blog pages don’t count toward your scope.
Get startedProfessional
For an established business with service pages, locations or a team.
Save $898 a year$449CAD/month
Was $449$375CAD/month
Billed yearly: $4,490 CAD upfront
Or $4,490 CAD a year, two months free.
$4,000 CAD build, covered over your first 12 monthscovered by your first year
9 to 25 content pages
Room for service pages, locations, and team, plus one blog post a month handled for you and 5 content updates monthly.
Contact, legal, and blog pages don’t count toward your scope.
Get startedPremier
For a deep service catalogue, multiple locations or a page per service line.
Save $1,998 a year$999CAD/month
Was $999$833CAD/month
Billed yearly: $9,990 CAD upfront
Or $9,990 CAD a year, two months free.
$8,000 CAD build, covered over your first 12 monthscovered by your first year
26 to 60 content pages
A page for every service line, 10 content updates a month and a post every month.
Contact, legal, and blog pages don’t count toward your scope.
Get startedCustom
Don’t fit one of these?
Tell me what you need and I’ll tell you honestly whether it’s something I should take on. Same service, scoped and quoted monthly.
Get in touchThe build is included at every size, with its setup fee covered over your first twelve months. That’s what the 12-month minimum term is for; after that, month-to-month. The two-year design refresh is optional, and accepting it starts a new twelve-month term. Pricing details and every question
The Standard Guarantee
Below the bar? That month is free.
Every site is re-verified against the Standard every 90 days. If a check finds it below the bar and it isn’t fixed within 14 days, that month is refunded.
Free · usually in your inbox the next business day
Find out what’s failing silently.
The free report covers three pages I choose and gives you the top finding on each pillar. The full report ($229, credited toward your first month if you subscribe) covers every finding on those pages, with context and page-load detail.
ThreeSeven Digital · https://three7.digital/