Insights
Selected insights from ThreeSeven Digital.
What Are Core Web Vitals and Why They Are Important
Google will be using core web vitals as a ranking signal starting in May of this year. These were first introduced and designed to gauge how visitors experience the visual stability, responsiveness and loading speed of your pages. There are basically three metrics...
What You Need On A Web Accessibility Checklist
A good web accessibility checklist is important so your website reaches your target audience. You’ve more than likely looked after messaging and branding and other aspects like your value proposition. Covering all the bases means serving disabled visitors who want to...
How to Secure a WordPress Site
WordPress is an easy platform to learn and it’s user-friendly. However, many people who use it forget that learning how to secure a WordPress site is very important. That’s why we have taken the time to put together some best practices for WordPress security.First...
Why and How to Use Longtail Keywords
If you’re looking to find out why and how to use longtail keywords, you’ll need to start with the benefits. Simply put, these words and phrases contain more than three words and are less competitive than their shorter counterparts. However, research tells us people...
How Using Structured Data Improves SEO
If you want to get the most you can from your digital marketing, you need to look into how using structured data improves SEO. Don’t be overwhelmed by some of the jargon you’ll read when you start researching this topic. You will run into phrases like relational...